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About Us


If you’re gonna DREAM, you gotta dream PIG. 
With just £500 in our pocket, we set out to launch a pork-snack based business that celebrates the humble porker. Some might say we were piggin’ mad (some may still say that) to dream so PIG, but what is the point of having a BHAG (Big Hairy Audacious Goal) if you aren’t going to aim high?

We think if something is worth doing, it’s worth doing piggin’ right. That’s why we always set out to make the finest, most awesome flavoured pork crackling possible. Thankfully, the good judges at the Great Taste Awards shared our view (hurrah!) as we have received nine Great Taste Awards. We launched the world’s first pork crackling cookbook and have got snafflers counting down the days to Christmas with our infamous advent calendar. 
We’re not ones for big, gushy value statements, but we’ve got our three simple rules that we live each day by. Do great things. Have some fun. Don’t be a dick. 
Our piggin’ mission is to share our love of this indulgent porky goodness with our army of snafflers, delivering awesome flavoured porky snacks worldwide. 
If you want to join the amazing team at The Snaffling Pig HQ, check out what jobs are available here: https://www.snafflingpig.co.uk/pages/join-us